Email Marketing For Small Business Owners Who hasn’t been the sufferer of targeted email marketing, where someone has actually sold your e-mail address and overnight, you’re the fortunate recipient of things like “Try this little blue pill!” or “Use this charge card– you cannot live without it!” As a small business owner, you certainly don’t →
E-mail courses are one of the newer tools Internet marketers have at their disposal. They are cheap to create, valuable for your prospects and effective at converting prospects into buying customers. So what are they and how do they work?
Newsletters have long been a staple for Internet and brick-and-mortar businesses alike, and for good reason. Not only are electronic newsletters relatively easy and cheap to create, they are also very informative and potentially profitable.
Newsletters are a collection of information on the topic of your choice that you send out to groups on your e-mail list, usually weekly, monthly or quarterly. Newsletters are also one of the fastest ways to build up your e-mail list so that you can send your newsletter to ever increasing numbers. How? By regularly distributing valuable content to your prospects and offering it to them for free, you can entice your prospects into trading their contact information for your information product and even sometimes get them to share your newsletter with others to increase its reach.
There are several free tools that will help you with your autoresponder and newsletter needs, but there is only one tool that just about everyone agrees is the only option you should actually choose from. What is this popular tool?