Prevail PR

Step By Step Marketing Success

Prevail Over Homelessness


Dear Local Business Owner,

 

The current economy reminds us all that tough times are a part of life, but there is a specific group of people that is closer friends with hard times than most of us would ever like to experience first hand.

 

That group of people is the rising number of homeless living in our community’s streets. 

 

As business owners, we should all pitch in to ensure all SLO County residents have a roof over their heads.  As a gesture of goodwill and to show a little initiative, we are launching a little contest that will benefit the homeless population of SLO County and three of you reading this letter, as well as provide inspiration for others to join the cause.

 

Thank you for taking the time to read this far, but before I waste any more of your time, please let me quickly explain some restrictions.

 

First, you must be the decision maker in your business and actually want to win one of the great prizes below, and have the desire to grow and the willingness to let us help you make more money.  Your business must also be owned and operated in SLO County.  This contest is strictly for locals by locals. 

 

Second, you must e-mail your answer to the question “How would you help solve homelessness in SLO County if your profits increased 10-25% or more in the next year?” in 250 words or less.  If it takes more, no biggie, but we’re looking for creativity and desire, not a calculus dissertation.  Submit your answer to aaron[@]prevailpr.com before the clock strikes midnight on October 29, 2008. 

 

Third, you must be willing to donate 15% of any and all increased profits generated as a result of the work performed for your prize to a cause very similar to the one you described in your contest entry.  The point is to make money and raise awareness for the homeless after all!

 

Last, you must be willing to let us promote the progress of the services you receive, the final results and the total amount of money you end up donating.  If you think about it, it’s only our reputation on the line here and I’d love to have your success inspire other local independent business owners to rethink their marketing.

 

So now that the fine print segment of the show is over, what do you say?  Want to help us fight homelessness?  Want to inspire your local business peers to strengthen their businesses for the benefit of the entire community?  Want to win one of these great prizes and see firsthand how we guarantee marketing success for our clients?

 

Grand Prize: Prevail Custom Marketing System services for 1 full year ($9997 Value).  We’ll completely overhaul your current marketing plan, develop new streams of income, increase the response of your current marketing, and in a nutshell, turn your business into a golden goose that lays eggs on a predictable, long-term basis.  And that’s just the beginning.

 

Second Prize: Monthly Marketing Meetings for 1 full year ($1200 Value).  Once a month at a time that is convenient for you, we will either come to your business or call you on the phone for an hour and brainstorm new, low-cost marketing ideas you can implement right away to grow your business.  I can assure you that you’ll be thinking about the second hour as soon as the first one ends. 

 

Third Prize:  Ad Improvement package ($497 Value).  Your current ads have the potential to double the size of your business all on their own, you just need to know how to increase the response they get.  We’ll look over your current ads and show you how to get the most for your advertising dollars.

 

Everyone Else:  Our sincere thank you for thinking about how you can help SLO County “Prevail Over Homelessness” and some free friendly advice next time you have a marketing question about your business. 

 

Well, I think that about covers it. 

 

If you have any other questions before you submit your entry, please by all means, e-mail me at aaron[@]prevailpr.com or you can go ahead and give me a call directly at (805) 456-8636.  If I’m unable to answer the phone, just ask your question on my voicemail and I’ll usually get back to you within the hour. 

 

Thank you again for your time.  I look forward to working with you real soon.

 

If we all work together, we will all Prevail. 

 

 

 

Aaron Emerson

Owner

 

P.S.  Don’t forget to send your entry as soon as possible.  If you wait, you might forget, and that isn’t going to help anyone.  To be one of the 3 lucky winners that will be announced on Halloween Day at high noon, your entry must be received before 11:59 P.M., October 29, 2008. 

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