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	<title>Prevail PR &#187; Information Products</title>
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		<title>Search Engine Optimization Challenge</title>
		<link>http://prevailpr.com/search-engine-optimization-challenge</link>
		<comments>http://prevailpr.com/search-engine-optimization-challenge#comments</comments>
		<pubDate>Sun, 15 Mar 2009 13:14:39 +0000</pubDate>
		<dc:creator>Aaron</dc:creator>
				<category><![CDATA[Information Products]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Web Design]]></category>

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		<description><![CDATA[Quest For Front Page Results For &#8220;San Luis Obispo Web Design&#8221; We&#8217;ve focused so much of our SEO time and effort on the marketing side of our business and it has resulted in #1 Google rankings for &#8220;San Luis Obispo small business marketing&#8221; and &#8220;San Luis Obispo business marketing&#8220;, as well as a consistent spot [...]


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		<title>Small Business Information Products Tip #7 &#8211; Targeting</title>
		<link>http://prevailpr.com/small-business-information-products-tip-7-targeting</link>
		<comments>http://prevailpr.com/small-business-information-products-tip-7-targeting#comments</comments>
		<pubDate>Tue, 27 Nov 2007 03:28:55 +0000</pubDate>
		<dc:creator>Aaron</dc:creator>
				<category><![CDATA[Information Products]]></category>
		<category><![CDATA[Marketing]]></category>

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		<description><![CDATA[Before you begin creating your information product, it is imperative that you know exactly who you are targeting.  Your blog will likely have a larger audience than the one you are trying to attract with your information product, so it is important that you understand that you should be as narrow and focused as possible [...]


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		<title>Small Business Information Products Tip #6 &#8211; Zero Shipping Costs</title>
		<link>http://prevailpr.com/small-business-information-products-tip-6-zero-shipping-costs</link>
		<comments>http://prevailpr.com/small-business-information-products-tip-6-zero-shipping-costs#comments</comments>
		<pubDate>Wed, 21 Nov 2007 11:02:31 +0000</pubDate>
		<dc:creator>Aaron</dc:creator>
				<category><![CDATA[Information Products]]></category>
		<category><![CDATA[Marketing]]></category>

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		<description><![CDATA[When we break it down, information products are the only product or service you can offer that actually costs you absolutely no shipping costs.  Everything else either requires some form of postage or the man hours required to deliver your promise.  Information products on the other hand, only cost you the time it takes to [...]


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		<title>Why Should I Create An E-Mail Course?</title>
		<link>http://prevailpr.com/what-are-e-mail-courses</link>
		<comments>http://prevailpr.com/what-are-e-mail-courses#comments</comments>
		<pubDate>Wed, 21 Nov 2007 06:50:54 +0000</pubDate>
		<dc:creator>Aaron</dc:creator>
				<category><![CDATA[Information Products]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[business e-mail course]]></category>

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		<description><![CDATA[E-mail courses are one of the newer tools Internet marketers have at their disposal. They are cheap to create, valuable for your prospects and effective at converting prospects into buying customers. So what are they and how do they work? E-mail courses are a series of e-mails you create as an opt-in mechanism that teaches [...]


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		<title>Why Should I Create An E-Book?</title>
		<link>http://prevailpr.com/why-should-i-create-an-e-book-2</link>
		<comments>http://prevailpr.com/why-should-i-create-an-e-book-2#comments</comments>
		<pubDate>Wed, 21 Nov 2007 05:55:17 +0000</pubDate>
		<dc:creator>Aaron</dc:creator>
				<category><![CDATA[Information Products]]></category>
		<category><![CDATA[Marketing]]></category>

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		<description><![CDATA[You must know something about your business or industry that very few others have any idea about. So what can you do with this information? One tactic is to write your very own e-book, an information product you can give away or sell on your small business website.But what exactly will supplying this information to [...]


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		<slash:comments>2</slash:comments>
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		<title>Why Should I Create A Newsletter?</title>
		<link>http://prevailpr.com/why-should-i-create-an-e-book</link>
		<comments>http://prevailpr.com/why-should-i-create-an-e-book#comments</comments>
		<pubDate>Wed, 21 Nov 2007 05:12:43 +0000</pubDate>
		<dc:creator>Aaron</dc:creator>
				<category><![CDATA[Information Products]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[create an e-book]]></category>

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		<description><![CDATA[Newsletters have long been a staple for Internet and brick-and-mortar businesses alike, and for good reason. Not only are electronic newsletters relatively easy and cheap to create, they are also very informative and potentially profitable. Here at Prevail PR, we believe in newsletters so much, we are attempting to start a side business out of [...]


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		<title>Small Business Information Products Tip #5 &#8211; Unlimited Sales</title>
		<link>http://prevailpr.com/small-business-information-products-tip-5-unlimited-sales</link>
		<comments>http://prevailpr.com/small-business-information-products-tip-5-unlimited-sales#comments</comments>
		<pubDate>Tue, 06 Nov 2007 20:14:36 +0000</pubDate>
		<dc:creator>Aaron</dc:creator>
				<category><![CDATA[Information Products]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://prevailpr.com/small-business-information-products-tip-5-unlimited-sales</guid>
		<description><![CDATA[What products or services do you have that you can actually give away or sell an unlimited amount of? I may be wrong, but you probably don&#8217;t currently have anything that you can keep selling forever without even a second thought about inventory. Creating your very own information product will change all that. How are [...]


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		<slash:comments>2</slash:comments>
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		<title>What Are Newsletters?</title>
		<link>http://prevailpr.com/what-are-newsletters</link>
		<comments>http://prevailpr.com/what-are-newsletters#comments</comments>
		<pubDate>Tue, 06 Nov 2007 10:44:08 +0000</pubDate>
		<dc:creator>Aaron</dc:creator>
				<category><![CDATA[Information Products]]></category>
		<category><![CDATA[Marketing]]></category>

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		<description><![CDATA[Newsletters are a collection of information on the topic of your choice that you send out to groups on your e-mail list, usually weekly, monthly or quarterly. Newsletters are also one of the fastest ways to build up your e-mail list so that you can send your newsletter to ever increasing numbers.  How?  By regularly [...]


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		<title>Top 10 Information Product Tools &#8211; AWeber</title>
		<link>http://prevailpr.com/top-10-information-product-tools-aweber</link>
		<comments>http://prevailpr.com/top-10-information-product-tools-aweber#comments</comments>
		<pubDate>Mon, 05 Nov 2007 06:47:19 +0000</pubDate>
		<dc:creator>Aaron</dc:creator>
				<category><![CDATA[Information Products]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://prevailpr.com/top-10-information-product-tools-aweber</guid>
		<description><![CDATA[There are several free tools that will help you with your autoresponder and newsletter needs, but there is only one tool that just about everyone agrees is the only option you should actually choose from. What is this popular tool? AWeber is the most reliable and cost effective means of capturing your prospects e-mail addresses, [...]


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		<title>Small Business Information Products Tip #4 &#8211; Updates</title>
		<link>http://prevailpr.com/small-business-information-products-tip-4-updates</link>
		<comments>http://prevailpr.com/small-business-information-products-tip-4-updates#comments</comments>
		<pubDate>Mon, 05 Nov 2007 05:19:30 +0000</pubDate>
		<dc:creator>Aaron</dc:creator>
				<category><![CDATA[Information Products]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://prevailpr.com/small-business-information-products-tip-4-updates</guid>
		<description><![CDATA[Printing brochures and other sales materials carries a heavy price tag. Even worse, they become dated very quickly and have to be redesigned and reprinted over and over again. Digital information products don&#8217;t have this problem. Depending on your skill level, you can personally update your information product at any time for no cost, keeping [...]


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