If the economy is slowing down your business, fight back by avoiding these 10 common marketing mistakes and come out of the recession on top.
According to guerrilla marketing guru Jay Conrad Levinson, it costs you 6 times more to sell something to a new customer than to an existing customer. Regardless of your business, continuing to rely on new customers to support you is an extremely expensive endeavor, one you don’t even need to take part in. There truly is a better way, one which
When it comes to turning customer service into a competitive advantage, Mr. Marshall Field said it best – twice.
Sort of…
Every entrepreneur alive has uttered his most famous quote, “The customer is always right”, at one time or another, but it’s rarely upheld as law and has been reduced to cliché in the average consumer’s mind.
And his second most famous quote…
Another successful Central Coast Women’s Network function is in the books. “Managing Without Authority” highlighted the importance of leading without coercion and outlined a gameplan for building successful teams.
Harnessing the power of social media can quickly gain a lot of attention for your local small business. To learn how to put social networks like Facebook and LinkedIn to work for you, join us tonight for the SLO Social Media Workshop.